The textbook definition of content marketing is the creation and sharing of material online in order to indirectly promote a brand (i.e. blogs, videos, podcasts, lead magnets, social media, etc.) In the past, a salesman could go door to door and make a living selling his products. Not anymore. The rise of social media and …
Why is starting an author blog recommended to writers as a way to market themselves to readers? In short, blogging is the best way to build your author platform. There is so much noise out there on how to market your books. One person says you need to get on Instagram. Another says YouTube is …
One of the most common questions I get from authors is, “What should I blog about?” Blogging is recommended as one of the best marketing tactics out there, but many writers are unsure of how to make it work for them. In the hopes I can help somebody out there, I decided I would put …
You’ve decided to finally build your author website. You know what you want to write about, but not sure what goes into formatting your author blog. Don’t let the unknown scare you out of blogging. Formatting your author blog does not have to be complicated. In fact, there are a few simple things that can …
Once you’ve written your blog post, you will still need to promote it. This is when the real work begins. Get it in front of people so they click on it, come back to your site, and read it! After all, the more eyes that get on your post, the more successful it will be. …
Are you ready to start building your author platform? Maybe you’ve been meaning to start building your author platform, but you keep getting distracted or life gets in the way Maybe you hate selling, so you don’t even want to touch the marketing stuff Or maybe you haven’t finished writing your book yet and are …
The Kitchen Timer Method A few weeks ago, I finished Talking as Fast as I Can, by Lauren Graham. It was the second book on my TBR list for the month, and let’s just say that I was not disappointed. There were so many interesting things about her writing process and life as an actress, …
How to Set Up Your Blog Using Bluehost Since starting the Quill and Tome Blog earlier this year, we’ve been asked by more than a few people if it was an easy or difficult process, and how to go about it, so we’d like to share this information with our readers. …
Welcome to the Crash Course in Grammar Series: The 8 Parts of Speech! One part of being a good writer is having a good understanding of language and grammar. You don’t necessarily need a master’s degree in English to write well, however you do need to understand the uses and functions of the …
“Ugh! I don’t want to read!” This was a recurring statement of mine as a young girl. I grew up in a household in which everyone was an avid reader, all except for me. I suppose my disdain for reading was probably a rebellious act of “you like it so I don’t”. This attitude …
