The other day, someone asked me, yet again, why I write. When I first came across this question, I didn’t know the answer. I didn’t know my WHY and my writing never really went anywhere. It took me a long time to understand, but for the first time, I was actually able to give an …
10 Best Gifts for Writers
With the holidays coming up, you might be wondering what kind of gifts to get for your writer friends. Writers can be a strange bunch. What others might find nerdy or boring, most writers will find amusing or extremely useful. I’ve asked a few of my writer friends what their favorite writing-themed gifts are and …
What is Content Marketing?
The textbook definition of content marketing is the creation and sharing of material online in order to indirectly promote a brand (i.e. blogs, videos, podcasts, lead magnets, social media, etc.) In the past, a salesman could go door to door and make a living selling his products. Not anymore. The rise of social media and …
Nine Reasons to Start an Author Blog
Why is starting an author blog recommended to writers as a way to market themselves to readers? In short, blogging is the best way to build your author platform. There is so much noise out there on how to market your books. One person says you need to get on Instagram. Another says YouTube is …
8 Topics to Blog About for Authors
One of the most common questions I get from authors is, “What should I blog about?” Blogging is recommended as one of the best marketing tactics out there, but many writers are unsure of how to make it work for them. In the hopes I can help somebody out there, I decided I would put …
Things to Consider When Formatting Your Author Blog
You’ve decided to finally build your author website. You know what you want to write about, but not sure what goes into formatting your author blog. Don’t let the unknown scare you out of blogging. Formatting your author blog does not have to be complicated. In fact, there are a few simple things that can …
7 Steps to Rock Your Social Media Strategy
Creating a social media strategy for your author business doesn’t have to be hard or take up a lot of time. There are several things you can do to keep it simple, effective, and genuine to reach more readers. 1. Find Your Platforms When deciding on which social media platforms you should build your following, …
The Importance of Diversifying Your Income as an Indie Author
Diversifying your income as an indie author is not only a good idea, but it is almost necessary to be successful in the indie publishing industry. In a world where everything costs money, you have to pay attention to your finances. Most people get their income from a single source. One full-time job. If you …
26 Writing and Life Lessons I’ve Learned
Since I celebrated my 26th birthday a few weeks ago, I thought I would share some writing and life lessons I’ve learned throughout the years. About a month ago, I read an article by Michelle Schroeder-Gardner over at Making Sense of Cents called 29 Money and Life Lessons I’ve Learned. She blogs about personal finance …
Balancing Your Self Publishing To-Dos
I have to talk for a quick minute about balancing your self-publishing to-dos. Everyone is looking for work/life balance and ways to get everything done more effectively. As hard as we might try, we never seem to find the right balance. There are always a hundred other things to do. The list never seems to …